Forty years ago, the job of a marketer was much easier. Fewer product choices. Fewer channels to communicate with potential customers. And no internet to gather and share information about products and services. Produce a product, get the word out and sit back and wait for people to buy. It was 'tell and sell' to the core.
business growth, marketing

The Go To Market Show sat down with Emmanuel Cleaver II, a member of the U.S House of Representatives, representing Missouri's 5th District. The topic? His thoughts on the climate for business growth and how things are going in what we all know are challenging times.
business growth, Kansas City